Senior Marketing Analyst (New York) Job at Harnham, New York, NY

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  • Harnham
  • New York, NY

Job Description

Senior Data Analyst - Marketing Analytics

Location: NYC - Hybrid | Salary: $130,000 - $16,000

We're partnered with an innovative technology company that's redefining how people engage with live and digital experiences.

With a strong commitment to data-driven decision-making, their Marketing Analytics function plays a central role in shaping growth strategy, optimising performance across channels, and deepening understanding of the customer journey.

They're now seeking a Senior Data Analyst to join this high-impact team - someone who can bridge the gap between marketing strategy, business objectives, and analytical insight to drive measurable results.

The Role

  • Partner closely with Growth, Marketing, and Product teams to identify opportunities, measure campaign performance, and guide strategic decision-making.
  • Own analytical projects end-to-end, from scoping business questions to delivering actionable insights and recommendations.
  • Analyse and optimise customer acquisition, engagement, and retention across multiple marketing channels.
  • Develop and maintain core marketing datasets and dashboards using tools such as Looker, dbt, and Hex.
  • Evaluate campaign and channel effectiveness through experimentation and advanced statistical techniques.
  • Communicate complex analytical findings clearly and persuasively to both technical and non-technical stakeholders.
  • Act as a thought partner, using analytics to influence broader marketing and growth strategy.

What You'll Bring

  • 4+ years' experience in Marketing Analytics, Growth Analytics, or a related data-driven role (ideally within tech, ecommerce, or consumer products).
  • Strong SQL skills and proficiency in Python or R for data manipulation and modelling.
  • Proven experience analysing marketing funnel performance, attribution, and ROI.
  • Hands-on experience with experimentation, A/B testing, or incrementality analysis.
  • Strong understanding of digital marketing channels, CRM, and performance metrics.
  • Excellent storytelling and presentation skills - able to translate data into strategic insight.
  • A proactive, collaborative mindset and a passion for driving business impact through analytics.

Desirable: experience in B2B2C environments, working with marketing automation or attribution platforms, and exposure to data infrastructure (dbt, event tracking, marketing APIs).

Tech Stack

Airflow | Fivetran | Python | dbt | Redshift | mParticle | Eppo | Mixpanel | Looker | Hex | GitLab

If you're passionate about using data to drive marketing performance and influence strategic growth decisions, this is an opportunity to make a tangible impact within a forward-thinking organisation.

Get in touch with the Harnham team today to learn more.

#MarketingAnalytics #DataAnalytics #GrowthAnalytics #Harnham #DataJobs #AnalyticsCareers

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